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Market-Bench: Benchmarking Large Language Models on Economic and Trade Competition

Yushuo Zheng, Huiyu Duan, Zicheng Zhang, Yucheng Zhu, Xiongkuo Min, Guangtao Zhai

arXiv:2604.05523v2cs.AI

TL;DR

Whether LLMs can manage resources and adapt language in scarce, competitive markets remains unclear. Market-Bench evaluates them in a multi-agent supply-chain economy where constrained decisions and persona-aligned marketing jointly shape outcomes. Results show a winner-take-most pattern, with a small elite compounding capital while most agents struggle to break even.

  • Problem

    It remains unclear whether LLMs can combine quantitative resource management with semantic adaptation under scarcity and competition, where failures in either can compound into bankruptcy.

    Source: §1 · p. 2
  • Method

    Market-Bench evaluates LLM retailers in a closed-loop supply-chain economy where constrained numeric decisions and persona-gated marketing jointly shape market access and economic outcomes.

    Source: §1 · p. 2, §3 · p. 3
  • Results

    A small elite of agents consistently compounds capital, while the majority struggle to break even, producing a winner-take-most outcome distribution.

    Source: §5 · p. 8
  • Takeaways & Limitations

    Market-Bench provides a reproducible testbed for studying LLM behavior in competitive markets where inventory management and market positioning must be synthesized.

    Source: §5 · p. 8

    The reported experiments use one market configuration with 20 agents, 6 time steps, and 8 item types, leaving other parameter combinations unexplored.

    Source: Limitations · p. 9

Abstract

from arXiv · show

The ability of large language models (LLMs) to manage and acquire economic resources remains unclear. In this paper, we introduce \textbf{Market-Bench}, a comprehensive benchmark that evaluates the capabilities of LLMs in economically-relevant tasks through economic and trade competition. Specifically, we construct a configurable multi-agent supply chain economic model where LLMs act as retailer agents responsible for procuring and retailing merchandise. In the \textbf{procurement} stage, LLMs bid for limited inventory in budget-constrained auctions. In the \textbf{retail} stage, LLMs set retail prices, generate marketing slogans, and provide them to buyers through a role-based attention mechanism for purchase. Market-Bench logs complete trajectories of bids, prices, slogans, sales, and balance-sheet states, enabling automatic evaluation with economic, operational, and semantic metrics. Benchmarking on 20 open- and closed-source LLM agents reveals significant performance disparities and winner-take-most phenomenon, \textit{i.e.}, only a small subset of LLM retailers can consistently achieve capital appreciation, while many hover around the break-even point despite similar semantic matching scores. Market-Bench provides a reproducible testbed for studying how LLMs interact in competitive markets.

1 Introduction

Existing LLM benchmarks rarely test language and quantitative decisions together under economic scarcity, leaving their joint performance in competitive markets unclear. Market-Bench addresses this gap with a constrained multi-agent economy in which slogans affect market access alongside procurement and pricing decisions.

1 Introduction

  • Existing benchmarks generally isolate strategic reasoning from linguistic complexity and lack a closed-loop test of numeric and semantic decisions under strict constraints.The section contrasts social simulations without hard economic constraints with economic simulators that abstract away linguistic complexity.Source: §1 · pp. 1–2
  • Market-Bench models agents as retailers making procurement and pricing decisions while also generating marketing slogans in a financially and physically constrained economy.Agents receive structured observations and produce mathematical actions together with free-form slogans.Source: §1 · p. 2
  • Persona-Gated Attention computes slogan alignment with hidden buyer personas to determine market visibility, linking free-form language to financial outcomes.The mechanism is presented as an alternative to subjective LLM-as-judge evaluation.Source: §1 · p. 2
  • The authors provide a reproducible benchmark implementation evaluated across 20 LLM agents with automatically computed economic, supply-chain, and semantic metrics.Market-Bench also enforces finite funds, bankruptcy, and competitive exclusion.Source: §1 · p. 2

2 Related Work

Prior work studies social agent behavior, game-theoretic reasoning, and supply-chain optimization, but typically separates these capabilities. Market-Bench combines constrained economic decisions with language-based market access in a competitive retail loop.

2.1 LLM-Based Agent Societies

  • Social-agent benchmarks scale simulations to urban environments and diverse tasks, but primarily evaluate believability or cooperation rather than scarcity-driven economic survival.Examples include Park et al. (2023), AgentSociety (Piao et al., 2025), and MultiAgentBench.Source: §2.1 · p. 2

2.2 Strategic Reasoning and Game Theory

  • Game-theoretic benchmarks measure cooperation, deception, bargaining, or equilibrium behavior, often reducing interaction to discrete moves or numeric outputs.Market-Bench instead includes free-form slogans that unlock market access through Persona-Gated Attention.Source: §2.2 · pp. 2–3

2.3 Supply Chain and Business Optimization

  • Supply-chain and retail systems often use LLMs as backend optimizers or in single-agent settings, whereas Market-Bench unifies procurement, pricing, and marketing under multi-agent competition.The related work cites ABIDES-Economist and Anthropic’s Project Vend as examples of these approaches.Source: §2.3 · p. 3

3 Market-Bench

Market-Bench models a competitive supply-chain economy in which LLM retailers make constrained procurement and retail decisions, while marketing language shapes buyer visibility. Its logged trajectories support agent-, process-, and market-level evaluation.

3 Market-Bench

  • Market-Bench couples constrained numeric decisions with marketing language that determines which consumers can see retailers, within a single competitive supply-chain loop.Source: §3 · p. 3

3.1 Economic Setting and State Variables

  • At each step, retailer funds and item inventories accompany supplier offers and hidden buyer personas, so agents infer preferences from public market outcomes.Source: §3.1 · pp. 3–4

3.2 Stage A: Procurement as a Multi-Unit Auction

  • Procurement uses a per-item, multi-unit first-price auction: agents bid requested quantities and prices under hard budgets, and winners pay their bids.The supplier allocates available quantities to the highest bids above the reserve price; invalid bids receive zero allocation.Source: §3.2 · p. 4

3.3 Stage B: Retail as Price Competition with Persona-Gated Attention

  • Retailers set prices and slogans, then buyers consider persona-aligned visible sellers and purchase from the cheapest available seller with inventory.The consideration set is affected by slogan-persona similarity and buyer patience; low-priced sellers cannot sell if buyers do not consider them.Source: §3.3 · p. 4

3.4 Information Structure and Action Space

  • Agents observe funds, inventory, supplier offers, and public prices, slogans, and sales, then output item-level bids, retail prices, and a slogan.Source: §3.4 · p. 4

3.5 Agent Objective and Economic Trade-offs

  • Agents maximize cumulative profit while avoiding bankruptcy, balancing supply acquisition, retail margins, and slogans that must differentiate while fitting pricing and inventory strategies.Aggressive bidding raises unit costs and reduces liquidity; aggressive pricing erodes margins.Source: §3.5 · p. 5

3.6 Market-Bench as a Generative Dataset

  • Complete traces record bids, allocations, prices, slogans, sales, funds, and inventory; default-setting indices show inequality and CR4 rising while HHI remains competitive and active ratio declines.Source: Figure 3 · p. 4, §3.6 · p. 5

4 Experiments

Across the tested setup, LLM retailers show sharply uneven economic outcomes. Procurement success, activity, and early competitive feedback help characterize the observed market dynamics.

4.1 Experimental Setup

  • The default runs place 20 LLM retailers in an 8-item, 6-step market with two bidding rounds per step and stationary conditions.The default setting uses 10 runs, and reported metrics are means across runs.Source: §4.1 · pp. 5–6, §4.2 · p. 6

4.3 Analysis

  • Gemini 2.5 Pro and Flash lead with Π=36,589 and 26,104 and NPM=0.167 and 0.190; Figure 4 shows persistent capital stratification.O3 attains FillRate=0.418 and OSI=1.000; Phi-4 (14B) achieves Π=7,565, comparable to GPT-4o (Π=7,619).Source: §4.3 · p. 6, Figure 4 · p. 6
  • Market inequality rises as wealth concentration stays competitive: Gini increases from 0.07 to 0.21 while HHI remains approximately 0.08–0.10.The top-four share rises from 0.23 to 0.33, rank mobility remains high, and the active ratio declines toward 0.4.Source: §4.3 · p. 7
  • Across 10 runs, scarcity separates agents with sustained high BidEfficiency and meaningful service from near-zero performers; profit correlates with FillRate (ρ=0.88).Profit also correlates with BidEfficiency (ρ=0.68) and StockoutRate (ρ=−0.88); early procurement success generates liquidity for future bids.Source: §4.3 · p. 7, Figure 5 · p. 7
  • High FillRate does not guarantee high profit: o3 has the best service level but lower margins than Gemini 2.5 Pro and Flash.The analysis distinguishes auction competence from retail monetization and reports margin compression over time.Source: §4.3 · p. 7
  • Operational indices can mislead without conditioning on participation: low-activity agents may appear stable, so interpret stability and efficiency alongside market access.OSI can be high when there is little variability to measure.Source: §4.3 · pp. 7–8
  • Language shifts most at entry, then slogan similarities and embedding clusters converge; MMS varies narrowly and correlates weakly with profit (Spearman ρ=0.16).The analysis describes this as a generic messaging equilibrium and an open challenge to sustained semantic differentiation under competition.Source: §4.3 · pp. 6, 8, Figure 6 · p. 7, Figure 7 · p. 8

5 Conclusion

Market-Bench offers a reproducible simulation for evaluating LLMs in competitive markets, where economic outcomes depend jointly on numeric decisions and language. Experiments show a winner-take-most pattern, with a small elite compounding capital while most agents struggle to break even.

5 Conclusion

  • A small elite of agents consistently compounds capital, while the majority struggle to break even in Market-Bench experiments.The reported outcome distribution is bimodal.Source: §5 · p. 8
  • Market-Bench logs strategic behaviors in a reproducible simulation where numeric decisions and language jointly determine economic outcomes.The benchmark couples budget-constrained procurement with downstream price competition and semantic visibility.Source: §5 · p. 8
  • The synthesis of inventory management with market positioning remains a distinct frontier of difficulty for LLMs.Source: §5 · p. 8

Limitations

The experiments use a single market configuration and a fixed, memoryless buyer model, while several parameter combinations and richer buyer dynamics remain unexplored. The appendix describes the simulation loop, bid settlement, and prompts used for procurement and retail.

Limitations

  • The experiments use one configuration: 20 agents, 6 time steps, and 8 item types; the parameter space was not exhaustively explored.Future work could vary conditions such as supply relative to demand.Source: Limitations · p. 9
  • Buyers use a synthetically generated persona mix with fixed weights and make single-item purchases without remembering prior interactions.The full buyer-heterogeneity space was not explored.Source: Limitations · p. 9
  • Proposed extensions include stochastic supply, cross-market arbitrage, longer episodes, and non-English markets.These directions would extend evaluation beyond the current benchmark scope.Source: Limitations · p. 9

A Simulation Algorithm

  • Each episode repeats procurement and retail stages across T steps, then records trajectories and final metrics.The loop also applies holding costs and checks for bankruptcy.Source: A Simulation Algorithm · p. 11

A.1 Bid Settlement Procedure

  • Available quantities are allocated greedily to the highest bids above the reserve price, with random tie-breaking.Source: §A.1 · p. 12

B.1 Procurement Stage Prompt

  • The procurement prompt requires valid JSON bids that stay within funds and meet or exceed base prices.It also restricts bids to offered items and requires non-negative integer quantities and prices.Source: §B.1 · p. 12

B.2 Retail Stage Prompt

  • The retail prompt asks agents to set prices and generate a short slogan based on inferred personas, which are not revealed.Agents are instructed to infer personas from market history; slogans are limited to 25 words.Source: §B.2 · p. 12

C Evaluation Metric Definitions

Market-Bench evaluates agents with nine per-agent metrics across economic, operational, and cognitive dimensions.

C Evaluation Metric Definitions

C.1 Economic Metrics

The economic metrics cover profitability, cumulative profit, risk-adjusted returns, and inventory efficiency.

C.1 Economic Metrics

  • Net Profit Margin measures profitability relative to revenue, using per-step profit defined as revenue minus goods costs and holding costs.Source: §C.1 · p. 13
  • Cumulative Profit totals an agent’s profit across all steps.Source: §C.1 · p. 13
  • Risk-Adjusted Return is a Sharpe-like ratio of mean per-step profit to its volatility.Source: §C.1 · p. 13
  • Inventory Efficiency Index measures goods sold relative to total throughput and ranges from 0 to 1, with higher values better.The passage identifies total units sold and average inventory in units.Source: §C.1 · p. 13

C.2 Operational Metrics

The operational metrics characterize inventory fulfillment, procurement efficiency, and order stability, while the semantic metric measures slogan alignment with buyer personas.

C.2 Operational Metrics

  • Stockout Rate measures directed purchase attempts that fail because inventory is zero, while Fill Rate measures successfully fulfilled directed demand in units.Source: §C.2 · p. 13
  • Bid Efficiency combines procurement success and cost efficiency; its described quantities include won and bid quantities, base value of won goods, and actual spend.Higher is better.Source: §C.2 · p. 13
  • Order Stability Index measures how well order variability matches sales variability using coefficient of variation, and ranges from 0 to 1, with higher values better.Source: §C.2 · p. 13

C.3 Cognitive/Semantic Metric

  • Mean Match Score is the average cosine similarity between agent slogans and buyer personas; higher is better.Source: §C.3 · p. 13

D Metric Replacement Rationale

The metric replacements address numerical instability in traditional supply-chain measures, and the benchmark also specifies persona-gated buyer attention and default buyer personas.

D Metric Replacement Rationale

D.1 IEI

  • Inventory Turnover Ratio becomes unbounded as average inventory approaches zero, with observed values from 0 to 5.4×10^12; the Inventory Efficiency Index reformulates it.Source: §D.1 · p. 13

D.2 OSI

  • The Bullwhip ratio explodes when sales variance is near zero, with observed values from 0.27 to 7.3 × 10^12; the Order Stability Index uses coefficient of variation.Source: §D.2 · p. 14

E Persona-Gated Attention Mechanism

  • Persona-gated attention weights buyer consideration of an agent using slogan–persona similarity, slogan sensitivity, semantic temperature, and Qwen3-Embedding-8B embeddings.Source: E Persona-Gated Attention Mechanism · p. 14

F Buyer Persona Configuration

G Experimental Configuration

The experimental configuration, supplier offers, and evaluated LLM cohort are documented in Tables 4–6.

G Experimental Configuration

H Supplier Offer Structure

I Evaluated Models

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